To offer travellers to off-road destinations in South Africa the opportunity of camping in comfort with minimum fuss and more time to enjoy the trip. The campers had to be equipped with everything needed for an off-road trip/safari. Every item had to be classy, durable, practical and lightweight.
Before they started off, they had to do thorough market research, not only on who or where their competitors were, but also the tourism figures, the figures of new 4x4’s sold and various other factors.
Despite the Beach Ban, the growth in the 4x4 market over the last decade has been phenomenal: All indications are that this market will keep on expanding.
- The person, who buys a 4x4 today, does not buy it just to park it on the pavement.
- When buying a 4x4 that person has something in mind, whether it is the feeling of safety or security or whether deep inside him/her is that feeling to Experience Africa.
Buffalo Campers wants people to use their 4x4 vehicle responsibly and to tread lightly wherever they go. Especially the impact their 4x4 vehicles make on the terrain and the environment wherever they go. We want people to be aware that a road between point A and point B belongs to somebody – whether it is a public or private road doesn’t matter. It belongs to the people of that country or a tribe or an organisation or a private person. Use that road responsibly and have respect for other users, the land and environment. Research has shown that many South Africans and tourists from abroad do not always want to Experience Africa in expensive and luxurious lodges and haotels. People want to experience the real bush and what better way to do it, than by showing their class and style and to rent a 4x4 vehicle and off-road camper from us. Busy executives or professionals do not always have the time to plan their own safaris and this is where Buffalo Campers can assist by giving them a service of just hook and tow.
We believe as one of the niche 4x4 and Camper Rental business currently in the market, to take on the huge responsibility on us to set standards of excellence in service and in our products. We are pleased to see that our competitors are copying these standards.
Not only will the products we rent out have be reliable but as our business is family owned and operated, we will back up our products with excellent service.
We believe that people should be educated and made aware of the environment and have respect for their surroundings.